PRIVACY POLICY

Last Updated: May 5, 2026

This Privacy Policy describes how Matrix Locksmith Pro, LLC («we», «us», or «our») collects, uses, and protects information when you visit our website matrixlocksmithpro.com (the «Site») or contact us for our mobile locksmith services.

By using our Site or services, you agree to the practices described in this policy.

1. WHO WE ARE

Matrix Locksmith Pro, LLC is a Florida-based mobile locksmith company specializing in motorcycle and automotive key services across Miami-Dade County.

Business Address: 3691 SW 7th St, Unit B, Miami, FL 33135 Email: contact@matrixlocksmithpro.com Phone: (645) 214-6989

2. INFORMATION WE COLLECT

2.1 Information You Provide Directly

When you call us, we may collect:

• Your name
• Phone number
• Vehicle make, model, and year
• Service location (address where your vehicle is)
• Description of the service you need

This information is used solely to provide the requested locksmith service. We do not sell, rent, or share this information with third parties for marketing purposes.

2.2 Information Collected Automatically

When you visit our Site, we automatically collect certain information through cookies and similar technologies:

• Device Information: browser type, operating system, screen resolution
• Usage Data: pages visited, time spent, click behavior, referring URL
• Location Data: approximate geographic location based on IP address
• Phone Tracking: when you click a phone number on our Site, we may track that interaction to measure ad effectiveness

3. HOW WE USE YOUR INFORMATION

We use the information we collect to:

• Provide the locksmith services you request
• Respond to your inquiries and calls
• Improve our website and service quality
• Measure the effectiveness of our advertising campaigns
• Comply with legal obligations

4. THIRD-PARTY SERVICES WE USE

4.1 Google Analytics

We use Google Analytics to understand how visitors interact with our Site. Google Analytics collects information such as how often users visit the Site, what pages they view, and what other sites they used prior to coming to our Site.

Google Analytics uses cookies to collect this information. You can opt out by installing the Google Analytics Opt-out Browser Add-on at https://tools.google.com/dlpage/gaoptout.

For more information about Google’s privacy practices, visit https://policies.google.com/privacy.

4.2 Google Ads and Conversion Tracking

We use Google Ads to advertise our services. Google Ads uses cookies to track conversions and measure ad performance.

We also use Google’s Web Call Conversion (WCC) technology, which dynamically inserts a tracking phone number on our Site for visitors arriving from Google Ads. This allows us to measure which advertising campaigns generate calls.

The phone number you see may be a tracking number that automatically forwards to our real business line. Your call is not recorded by Google. The only information collected is the source of the call, its duration, and your phone number.

You can manage Google Ads personalization settings at https://adssettings.google.com.

4.3 What We Do Not Use

We do not use Facebook Pixel, TikTok Pixel, Hotjar, email marketing platforms, or CRM systems that share your data with third parties.

5. COOKIES

Our Site uses cookies to function properly and to collect analytics data. By continuing to use the Site, you consent to the use of cookies.

You can control cookies through your browser settings. Most browsers allow you to:

• View what cookies are stored
• Delete cookies individually or all at once
• Block cookies from specific sites or all sites
• Block third-party cookies

Please note that disabling cookies may affect the functionality of the Site.

6. DATA RETENTION

We retain personal information only as long as necessary to provide our services and comply with legal obligations:

• Customer service records: up to 2 years
• Tax and financial records: 7 years (as required by IRS regulations)
• Website analytics data: up to 26 months (Google Analytics default retention)

You may request deletion of your personal information at any time by emailing us at contact@matrixlocksmithpro.com.

7. YOUR RIGHTS

7.1 General Rights

You have the right to:

• Request access to the personal information we have about you
• Request correction of inaccurate information
• Request deletion of your personal information
• Object to certain uses of your information
• Opt out of advertising tracking

To exercise any of these rights, contact us at contact@matrixlocksmithpro.com. We will respond within 30 days.

7.2 California Residents (CCPA)

If you are a California resident, the California Consumer Privacy Act (CCPA) provides you with additional rights:

• Right to Know: request a list of categories of personal information we have collected
• Right to Delete: request deletion of your personal information
• Right to Opt-Out: opt out of the sale of personal information (note: we do not sell personal information)
• Right to Non-Discrimination: we will not discriminate against you for exercising your CCPA rights

To exercise your CCPA rights, email contact@matrixlocksmithpro.com with the subject line «CCPA Request».

8. CHILDREN’S PRIVACY

Our services are not directed to individuals under 18. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can delete it.

9. DATA SECURITY

We implement reasonable security measures to protect your information from unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

10. INTERNATIONAL VISITORS

Our services are provided in the United States. If you access our Site from outside the U.S., your information may be transferred to, stored, and processed in the U.S. By using our Site, you consent to this transfer.

11. CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time. The «Last Updated» date at the top of this policy will reflect any changes. We encourage you to review this policy periodically.

12. CONTACT US

If you have questions or concerns about this Privacy Policy or our data practices, contact us:

Matrix Locksmith Pro, LLC 3691 SW 7th St, Unit B Miami, FL 33135 Email: contact@matrixlocksmithpro.com Phone: (645) 214-698